The Next Move

Description

1) Objective

Through The Next Move, the adidas Foundation will support organizations across the sport ecosystem that are working to create communities where people feel safe, valued, connected, and able to participate meaningfully. Using sport as a platform for change, these organizations help strengthen safety, trust, belonging, and equitable participation. The Women’s World Cup is coming to Latin America for the first time, with Brazil hosting the tournament and Argentina and Colombia also qualifying to represent LATAM. The adidas Foundation wants to help extend the tournament’s legacy across the region. Through The Next Move, we will support organizations using sport to address gender-based violence and contribute to safer, more inclusive, and cohesive communities in Brazil, Argentina, and Colombia.

The Next Move will provide three years of funding and support to organizations addressing gender-based violence, discrimination, exclusion, and harmful gender norms as barriers to people feeling safe, valued, connected, and able to participate fully in sport and community life.

2) Eligibility

Eligible organizations must: Be legally registered in Brazil, Colombia, or Argentina; Be implementing activities in their country of registration; Have an annual income of at least €100,000 and no more than €2.5 million in their most recently completed financial year.

3) Location

Actions must take place in Brazil, Colombia, or Argentina.

4) Budget

Total available funding is €2,000,000. Grants may range from €150,000-€250,000.

5) Application

Deadline for submitting applications is 4 October 2026.